The catalog page provides a comprehensive view of your supply chain and product status, complete with analysis and suggestions to optimize your assortment.
This section aims to determine the optimal catalog and inventory levels for your company, ensuring efficient stock management and improved performance.
To access this page, in the Bright Market site, go to Assortment > Catalog.
<aside> 💡 The term Optimal Catalog in Bright Market refers to the ideal assortment of products that a retailer should offer to its customers. It involves selecting the right mix of products that align with customer preferences, market trends, and the retailer's brand image. The optimal catalog is curated based on factors such as product popularity, profitability, seasonality, and competitive landscape.
The term Optimal Inventory in Bright Market refers to the ideal quantity of each product that a retailer should stock to meet customer demand while minimizing holding costs and stock outs. It involves balancing the costs associated with carrying excess inventory (such as storage, obsolescence, and financing costs) with the costs of stock outs (such as lost sales and customer dissatisfaction). The optimal inventory level is determined by factors such as demand variability, lead times, and service level targets.
Both concepts are essential to maximize sales, profitability, and customer satisfaction. Achieving an optimal catalog and inventory requires data-driven analysis, forecasting, and regular adjustments based on market dynamics and customer preferences.
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The Article and SKU analysis table contains detailed information about each article/SKU in the inventory of the store and the analysis of how optimum it is for the , including:
The table is organized in 3 hierarchical levels: